Pop! by Horn Sam

Author:Horn, Sam
Language: eng
Format: epub

HOW TO USE THE MEANINGFUL METAPHOR TECHNIQUE

See everything as if for the first or last time. Then your days on Earth will be filled with glory.

BETTY SMITH

Are you ready to access your Triple A analogies to create an evocative metaphor for your process or priority project? The goal is to come up with an innovative approach that helps people see your idea or offering as if for the first time so they take notice instead of walk on by.

Step 1. Draw three vertical lines on a blank piece of paper to divide it into four columns of equal size.

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